{"id":46553,"date":"2026-06-22T07:28:07","date_gmt":"2026-06-22T07:28:07","guid":{"rendered":"https:\/\/packit.eu\/votre-rayon-fete-est-il-a-jour\/"},"modified":"2026-06-22T07:31:08","modified_gmt":"2026-06-22T07:31:08","slug":"votre-rayon-fete-est-il-a-jour","status":"publish","type":"post","link":"https:\/\/packit.eu\/fr\/votre-rayon-fete-est-il-a-jour\/","title":{"rendered":"Votre rayon f\u00eate est-il \u00e0 jour ?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"46553\" class=\"elementor elementor-46553 elementor-46502\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c1bb6f e-con-full sp-s full e-flex e-con e-child\" data-id=\"0c1bb6f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2101e2 elementor-widget elementor-widget-text-editor\" data-id=\"a2101e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>TikTok et Instagram ont fondamentalement red\u00e9fini les attentes en mati\u00e8re d\u2019articles de f\u00eate. L\u2019acheteur moderne n\u2019ach\u00e8te plus d\u2019articles de f\u00eate isol\u00e9s et al\u00e9atoires, mais recherche un ensemble parfaitement coordonn\u00e9 et \u00ab digne des r\u00e9seaux sociaux \u00bb. Une photo, une palette de couleurs, une ambiance. Les ballons s\u2019accordent \u00e0 la nappe, la nappe aux guirlandes, les guirlandes au g\u00e2teau&#8230; Le d\u00e9taillant qui ne propose pas cette vision d\u2019ensemble perd du terrain face aux plateformes en ligne et aux boutiques sp\u00e9cialis\u00e9es.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21a81e1 e-con-full sp-s full e-flex e-con e-child\" data-id=\"21a81e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c82e101 elementor-widget elementor-widget-heading\" data-id=\"c82e101\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">O\u00f9 est la f\u00eate ? \u00c0 la maison !   <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70f7774 elementor-widget elementor-widget-text-editor\" data-id=\"70f7774\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>En raison de l\u2019inflation persistante et des prix \u00e9lev\u00e9s dans l\u2019horeca, de plus en plus de personnes c\u00e9l\u00e8brent les moments cl\u00e9s \u00e0 la maison ou dans le jardin. Qu\u2019il s\u2019agisse d\u2019une baby shower, d\u2019une remise de dipl\u00f4me, d\u2019un anniversaire ou d\u2019un jubil\u00e9 : le salon se transforme, le temps d\u2019une journ\u00e9e, en un lieu \u00e9v\u00e9nementiel chaleureux et professionnel. Comme les consommateurs r\u00e9alisent des \u00e9conomies importantes sur la location de salle et le traiteur, ils sont pr\u00eats \u00e0 d\u00e9penser davantage pour la d\u00e9coration. Il y a l\u00e0 un potentiel \u00e9norme.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9867d1 e-con-full sp-s full e-flex e-con e-child\" data-id=\"e9867d1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7f7c7f elementor-widget elementor-widget-image\" data-id=\"d7f7c7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1021\" height=\"681\" src=\"https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img249.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-46529\" alt=\"F\u00eate\" srcset=\"https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img249.jpg 1021w, https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img249-300x200.jpg 300w, https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img249-768x512.jpg 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a960cb0 e-con-full sp-s full e-flex e-con e-child\" data-id=\"a960cb0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1a10e3 elementor-widget elementor-widget-heading\" data-id=\"a1a10e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sans tracas  <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2231f9 elementor-widget elementor-widget-text-editor\" data-id=\"c2231f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Un potentiel que vous ne concr\u00e9tiserez que si le rayon r\u00e9pond \u00e9galement \u00e0 la tendance de la commodit\u00e9. Le consommateur veut faire la f\u00eate chez lui, mais sans tracas. Cela n\u00e9cessite des sets pr\u00eats \u00e0 l\u2019emploi, des packs th\u00e9matiques complets et une organisation du rayon par couleur et par th\u00e8me, afin que le consommateur voie d\u2019un seul coup d\u2019\u0153il ce qui va ensemble.<br\/>De plus, des opportunit\u00e9s de vente crois\u00e9e se pr\u00e9sentent ici. Non pas comme une astuce, mais comme un service. Des articles suppl\u00e9mentaires qui compl\u00e8tent encore davantage la f\u00eate : \u00e9clairage micro-LED, accessoires de photobooth et bougies tendance, par exemple. La f\u00eate peut commencer imm\u00e9diatement !     <\/p><p>Et en parlant de s\u00e9r\u00e9nit\u00e9 : les consommateurs sont de plus en plus conscients des risques li\u00e9s aux plateformes en ligne bon march\u00e9 ainsi qu\u2019aux produits de contrefa\u00e7on et du march\u00e9 gris propos\u00e9s via les boutiques Instagram et TikTok.<br\/>Selon des \u00e9tudes men\u00e9es par des organisations de consommateurs europ\u00e9ennes, 70 % de ces produits ne respectent pas les normes de s\u00e9curit\u00e9 europ\u00e9ennes. Un quart d\u2019entre eux sont m\u00eame carr\u00e9ment dangereux. Cette prise de conscience ram\u00e8ne l\u2019acheteur vers le rayon et fait de la conformit\u00e9 un argument de vente. Packit veille \u00e0 ce que vous puissiez avancer cet argument : un assortiment attrayant et actuel, parfaitement en r\u00e8gle avec la l\u00e9gislation et la r\u00e9glementation.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da35b9d e-con-full sp-s full e-flex e-con e-child\" data-id=\"da35b9d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cabcbf8 elementor-widget elementor-widget-image\" data-id=\"cabcbf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"961\" height=\"678\" src=\"https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img234.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-46537\" alt=\"F\u00eate rose\" srcset=\"https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img234.jpg 961w, https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img234-300x212.jpg 300w, https:\/\/packit.eu\/wp-content\/uploads\/2026\/06\/img234-768x542.jpg 768w\" sizes=\"(max-width: 961px) 100vw, 961px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-230cad7 e-con-full sp-s full e-flex e-con e-child\" data-id=\"230cad7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f74101 elementor-widget elementor-widget-heading\" data-id=\"4f74101\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">En savoir plus ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf571da elementor-widget elementor-widget-text-editor\" data-id=\"bf571da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tVous souhaitez en savoir plus sur notre collection de f\u00eate ? Contactez-nous pour un entretien conseil personnalis\u00e9.   \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64e90b30 sp-s full e-flex e-con-boxed e-con e-parent\" data-id=\"64e90b30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c0dddd3 elementor-widget elementor-widget-eael-creative-button\" data-id=\"6c0dddd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"eael-creative-button.default\">\n\t\t\t\t\t        <div class=\"eael-creative-button-wrapper\">\n\n            <a class=\"eael-creative-button eael-creative-button--default eael-cb-icon-position-left\" href=\"https:\/\/packit.eu\/contact-opnemen\/\" data-text=\"\">\n            \t    \n                <div class=\"creative-button-inner\">\n\n                                            <span class=\"eael-creative-button-icon-left\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"38\" height=\"38\" viewBox=\"0 0 38 38\" fill=\"none\"><path d=\"M19 1C28.9415 1 37 9.05851 37 19C37 28.9415 28.9415 37 19 37C9.05851 37 1 28.9415 1 19C1 9.05851 9.05851 1 19 1Z\" stroke=\"white\" stroke-width=\"2\"><\/path><path d=\"M18.3408 9.81784C19.0397 11.4225 20.2848 12.8729 21.7461 13.9848C23.1745 15.0717 24.8417 15.858 26.4668 16.144V21.2231C24.8308 21.538 23.157 22.408 21.7275 23.604C20.262 24.8302 19.0214 26.4259 18.3291 28.1821H11.8789C12.4364 26.4227 13.2904 24.9337 14.2598 23.6616L14.2588 23.6606C15.8006 21.7054 17.6773 20.0972 19.75 18.9799L20.6064 18.519L19.7334 18.0913C17.7869 17.1374 16.0158 15.7896 14.5322 14.1606L14.2393 13.8315C13.2888 12.6954 12.4528 11.3731 11.8994 9.81784H18.3408Z\" fill=\"white\" stroke=\"white\"><\/path><\/svg><\/span>                    \n                    <span class=\"cretive-button-text\">Cliquez ici pour nous contacter directement<\/span>\n\n                                    <\/div>\n\t                        <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>TikTok et Instagram ont fondamentalement red\u00e9fini les attentes en mati\u00e8re d\u2019articles de f\u00eate. L\u2019acheteur moderne n\u2019ach\u00e8te plus d\u2019articles de f\u00eate isol\u00e9s et al\u00e9atoires, mais recherche un ensemble parfaitement coordonn\u00e9 et \u00ab digne des r\u00e9seaux sociaux \u00bb. Une photo, une palette de couleurs, une ambiance. Les ballons s\u2019accordent \u00e0 la nappe, la nappe aux guirlandes, les [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":46520,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[183],"tags":[],"class_list":["post-46553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-produits"],"acf":[],"_links":{"self":[{"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/posts\/46553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/comments?post=46553"}],"version-history":[{"count":1,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/posts\/46553\/revisions"}],"predecessor-version":[{"id":46554,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/posts\/46553\/revisions\/46554"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/media\/46520"}],"wp:attachment":[{"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/media?parent=46553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/categories?post=46553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packit.eu\/fr\/wp-json\/wp\/v2\/tags?post=46553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}