How up-to-date is your party aisle?
TikTok and Instagram have fundamentally rewritten expectations surrounding party supplies. Modern shoppers no longer buy individual, random party items; instead, they look for a fully coordinated look that is ‘social media-worthy’. One photo, one color palette, one vibe. The balloons match the tablecloth, the tablecloth matches the garlands, the garlands match the cake… Retailers who […]
The scented bag leaves you wanting more
Where traditional scented bags stand out due to their intrusive odor, modern variants excel in restraint: subtly present yet indispensable. And that is exactly what the modern consumer is looking for: freshness without the fuss. The market for scented waste bags is growing steadily worldwide. That smells like success. The explanation is simple: the bar […]
New premises will soon showcase Packit’s full potential
Packit is growing, and that requires more space. It was logistics partner Van der Mark who came up with the idea: Would it be something to do together? Leen did not hesitate for a second. “The collaboration is solid and this is the most beautiful location in the Hoeksche Waard! Right by the water, with […]
Pocket Wipes. Not just any wipe!
What is not in it makes the difference No alcohol, no parabens, and no microplastics. The formula is intentionally clean: no drying or irritating ingredients and no synthetic polymers. This appeals to consumers who make conscious choices, and their numbers are growing. Wat er niet in zit, maakt het verschil Geen alcohol, geen parabenen en […]
Our new Waste Bin Air Freshener
A kitchen or utility room only truly feels tidy and clean when it also smells fresh. Our waste bin fresheners are specifically developed to enhance the perception of hygiene in the home. It is a small addition to your assortment with a significant impact on the customer experience. Smart, simple, and effective Consumers seek convenience. […]
Odour Neutralizer that truly eliminates unpleasant smells
In modern retail, everything revolves around effectiveness. Customers no longer settle for a floral scent that only temporarily covers a smoke or cooking smell; they seek long-term hygienic certainty. Our new Odour Neutralizer formula responds exactly to that need. Science over masking Where traditional sprays often place a heavy layer of perfume over the nuisance, […]
Julia® conquers more European countries alongside the Netherlands
Julia is known as the reliable household assistant. The brand knows what consumers want: clarity, overview, and convenience. The fresh, minimalist design makes choosing the right product simple. It is immediately clear to consumers what the products are intended for and how they should be used. From waste bags and sandwich bags to baking paper […]
Blog Series: Scent as a Statement – The Profitability of a Diverse Premium Range
With our wide range of fragrance solutions, you can be certain there is a suitable option for everyone. From a ‘simply clean’ scent to a distinct premium lifestyle experience – and everything in between. By choosing a diverse assortment, you transform the shelf from a purely functional area into a true inspiration zone. A place […]
On trend: Electric air fresheners
While traditional fragrance products often focus on temporarily masking unpleasant odors, consumers are increasingly opting for a consistent and recognizable scent experience. This equates to comfort, quality, and brand perception. This is exactly what our new generation of diffusers delivers. Interior wellness Nowadays, the wellness experience is found not only in the spa but also […]
Blog Series: Scent as a Statement – The ‘New Freshness’
Today, we are constantly exposed to all kinds of stimuli. That is why everything can be a bit more understated—this also applies to scents. No perfumes that hang around you like a cloud, but scents that behave like a second skin. Room sprays that no longer scream ‘hygiene’ but blend into the interior. It is […]
