Our new Waste Bin Air Freshener
A kitchen or utility room only truly feels tidy and clean when it also smells fresh. Our waste bin fresheners are specifically developed to enhance the perception of hygiene in the home. It is a small addition to your assortment with a significant impact on the customer experience. Smart, simple, and effective Consumers seek convenience. […]
Odour Neutralizer that truly eliminates unpleasant smells
In modern retail, everything revolves around effectiveness. Customers no longer settle for a floral scent that only temporarily covers a smoke or cooking smell; they seek long-term hygienic certainty. Our new Odour Neutralizer formula responds exactly to that need. Science over masking Where traditional sprays often place a heavy layer of perfume over the nuisance, […]
Julia® conquers more European countries alongside the Netherlands
Julia is known as the reliable household assistant. The brand knows what consumers want: clarity, overview, and convenience. The fresh, minimalist design makes choosing the right product simple. It is immediately clear to consumers what the products are intended for and how they should be used. From waste bags and sandwich bags to baking paper […]
Blog Series: Scent as a Statement – The Profitability of a Diverse Premium Range
With our wide range of fragrance solutions, you can be certain there is a suitable option for everyone. From a ‘simply clean’ scent to a distinct premium lifestyle experience – and everything in between. By choosing a diverse assortment, you transform the shelf from a purely functional area into a true inspiration zone. A place […]
On trend: Electric air fresheners
While traditional fragrance products often focus on temporarily masking unpleasant odors, consumers are increasingly opting for a consistent and recognizable scent experience. This equates to comfort, quality, and brand perception. This is exactly what our new generation of diffusers delivers. Interior wellness Nowadays, the wellness experience is found not only in the spa but also […]
Blog Series: Scent as a Statement – The ‘New Freshness’
Today, we are constantly exposed to all kinds of stimuli. That is why everything can be a bit more understated—this also applies to scents. No perfumes that hang around you like a cloud, but scents that behave like a second skin. Room sprays that no longer scream ‘hygiene’ but blend into the interior. It is […]
Premium car perfume
We have written about it often: Fragrances are trending[Mv1.1][IS1.2][Mv1.3]. This is also why we regularly introduce new products within the Home Fragrance category. And the fragrance trend is not limited to the home. With our premium car perfumes, you capitalize on the consumer’s desire to experience their preferred scent experience anytime and anywhere, including in […]
Redesign Dumil
The tension between beauty and necessity ‘Less is more’ has been the guiding principle in packaging design for years, but with the increase in the number of mandatory icons, warnings and codes, this is now a major challenge, according to Wouter. There is also the issue of international expansion. Wouter: “Growing together; across borders! This […]
Isn’t it a gem?
Long-lasting, pleasant fragrance experience The PEG-based Scent Booster Pearls (300 g) offer a consistent and controlled fragrance release, suitable for all washing temperatures. Thanks to their superior fragrance intensity, the laundry pearls offer an above-average long fragrance experience with a minimal dosage. The fragrance booster pearls are available as a Private Label and have also […]
Shoppers for shoppers!
Striking on the go We offer a suitable solution for every segment, from discounter and DIY store to supermarket, perfumery and luxury department store. We are happy to advise you on the right look and load-bearing capacity. The bags are available in various materials, such as recycled non-woven (R-PET and R-PP), FSC®-certified paper and cotton. […]
