The number 1 brand for discounters
Smile is the ideal solution for the price-conscious consumer. This makes the brand a valuable addition to the shelf in discount formulas. With Smile, consumers get value for their money. The range consists of everyday products that simply do what they are supposed to do. Simple, but extremely functional and always with a smile!
New Irresistible smile
Smile® recently received a design update. The new packaging puts a smile on everyone’s face, thanks to the cheerful use of colour and the playful figures that uniquely visualise the application.
Did you know that a smile works like a visual exclamation mark? A smile attracts attention!
Just do ‘NORMAL’
The new packaging is now on the shelves at the French branches of the ‘NORMAL’ retail chain. The Danish retailer sells ‘normal products for normal prices’. Products that you can’t miss in daily life. This certainly applies to the products from Smile®.
With Smile, we offer retailers a clear, practical and affordable solution to optimise the ‘household products’ category on the shelf. The range is limited to only the essential hard runners, such as bin liners, aluminium foil, etc. This also provides clarity.
The small print
The design of Smile is based on less is more, but of course the packaging meets the requirements regarding the obligation to provide information. Smile is currently available in 11 languages, including English, French, German and Danish, and is equipped with the relevant mandatory European icons.
Smile on your shelf?
Or one of our other brands? Whether you are looking for a budget brand or a high-end solution, Packit allows you to fill the entire shelf.